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Web Design Glossary



Below are some general web design terms we've compiled to help you out:



Glossary of Web and Internet related terms

A | B | C | D | E | F | G | H | I | K | L | M | N | O | P | R | S | T | U | V | W | X

A
Ajax: Asynchronous JavaScript and XML.
Applet: An applet is a small program designed to run within another application. Java is one of the major languages used for creating Web-based applet's.
ASP: A scripting language for dynamically generated web pages, generally using ActiveX scripting.
Attribute: A property of an element (HTML) that defines it's rendering or actions
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B
Blog: Blog is short for Weblog and is a Web page that has short, frequent updates made to it.
Breadcrumb: a breadcrumb or breadcrumb trail is the part of the navigation that shows you where you within a web site.
Browser: The software used to view, manage, and access web pages by interpreting hypertext and hyperlinks.
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C
Cascading Style Sheet: A language for the Web to define the style (look and feel) of a Web page.
CDATA: Character data. This is data that is not parsed by an XML parser.
CGI: Common Gateway Interface. A method for browsers,scripts and web servers to interact
CGI-BIN: Refers to the standard directory that is enabled to run CGI scripts.
Click Through Rate (CTR): In PPC systems this is the ratio of "clicks" to "impressions" your link gets.
CMS: Content Management System. Provides users a way to manage content on a web site without knowing HTML
Content: The substance of the web page(s) on a site. It is text and images that convey the information the web page is to represent.
CSS: Cascading Style sheet.
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D
DHTML: Dynamic HTML. Dynamic form of HTML that enhances web site interactions.
DNS: Domain Name Server. A server that translates a domain name (for a web site) into it's true IP Address.
Doctype: Specifies the HTML version used in the document.
DOM: Document Object Model (DOM). The DOM or Document Object Model is the API that binds JavaScript and other scripting languages together with HTML and other markup languages.
Domain: An unique name that identifies one or more IP addresses. Domain names are used in URLs' to identify particular Web sites. Every web site is located by its unique IP address.
DPI: Dots Per Inch. The resolution of a computer monitor.
DTD: Document Type Definition. The DTD provides the list of valid elements, attributes, comments, notes, and entities contained in an HTML document.
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E
Element: A defined element (tag) of a web page that has it's own functional and display characteristics.
Entry Page: The page on a web site that a user first enters the web sitefrom.
Exit Page: The page on a web site that a user first exits the web site from.
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F
Favicon: An icon file that is used on web pages. It displays on the address bar and bookmarks of most browsers. Adds a graphical cue when searching bookmarks.
Fold: The defining line of a web page that is the breakpoint between visible web page and web page the user would scroll to see. Prior to any scrolling.
Font: A set of type faces that defines how characters of text "look".
Font Weight: The boldness of the font.
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G
Gif: Graphics Interchange Format. A file format for images.
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H
HTML: Hypertext Markup Language. The language web pages are primarily written in.
HTTP: Hypertext Transfer Protocol.
HTTPS: Secure Hypertext Transfer Protocol.
Hyperlink: A textual/graphical method for navigating from web page to web page. What a user "clicks" to navigate.
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I
Image map: A map that defines regions of an image and applies different hyperlinks to those regions.
Impressions (PPC): The total number of times your PPC Ad is displayed.
IP: Internet Protocol. A packet-based protocol for delivering data across networks, specifically the Internet. Takes the form 000.000.000.000
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K
Kerning: The adjustment of spacing between pairs of letters in words.

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L
LAMP: An acronym that stands for Linux, Apache, MySQL, and PHP. The primary technologies used in web site development.
Landscape: an orientation of display. In print it refers to the orientation of the printed page. Portrait is the default printer setting where landscape rotates the page 90%.
Liquid Layout: Layouts based on a percentage of the browser window size, that adjust with user adjustment of the browser window.
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M
Meta Data: Data describing the data on a web page.
Meta Tag: Tags that define the particular data that the Meta Data represents.
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N
Natural Search: The results from a search engine that are not paid for.
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O
Organic Search: In Search optimization it refers to the optimization done to improve a web pages performance in the natural search results.
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P
Pixel: The smallest unit of measure of resolution of a monitors screen.
PPC: Pay Per Click. Search engine "for cost" advertising service that allows your web site link to show in what's typically called "Sponsored Results"
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R
Resolution: The definition of screen resolution signifies the number of dots (pixels) on the entire screen.
RSS: Really Simple Syndication. This is an XML based standard for delivering news and information "feeds" from a web site. Many browsers as well as customizable home pages (i.e. iGoogle) allow you to embed these feeds into a custom of your own.
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S
Schema: All of the objects that encompass the design of a database, including tables, views, and indices. An XML document describing/defining other XML documents.
Script: A generally short program written in an interpreted language such as PHP, Perl or Java.
SEO: Search Engine Optimization. The treatment of web pages with the dual purpose of making them useful to site visitors and search engines. When applied ethically.
SOAP: Simple Object Access Protocol. An XML-based protocol to allow you to activate an application or object within an application across the Internet.
Style: The style of an element. Defines the way the element looks or acts on a Web page.
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T
Tag: Markup entity that defines part of a document.
Text Editor: an editor where you primarily work with HTML or XML tags and the actual Web Design code.
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U
URI: Unique resource identifier. The name of the object or resource requested by the user. This is usually a path name specifying a file. For HTTP this is the portion of a URL after the domain name (and port number if there is one)
URL: Uniform Resource Locator. In short, an Internet Address.

User Agent: A string identifying a browser or agent accessing a web page.

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V
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W
W3C: World Wide Web Consortium. The group that is steering standards development for the World Wide Web.
Web Server: A computer server where web pages are stored and served from.
White space: Clear space between characters taking up one character position.
WYSIWYG: Abbreviation for "What You See Is What You Get".
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X
XHTML: Extensible Hypertext Mark-up Language. A hybrid of XML and HTML.
XML: Extensible Markup Language. The XML language is a document processing standard that allows you to create and format markup languages.

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